The Badminton Asia Confederation (BAC) and VICTOR formally signed a three-year agreement to provide players and all BAC’s major events with its quality court equipment and shuttlecocks through 2014 to 2016.
Dato Sri Mohd Nadzmi Mohd Salleh, President of the Badminton Asia Confederation (L)
& Bill Chen, President of VICTOR
The partnership was made during a ceremony at the 2014 Badminton Asia Youth Championships taking place in Taipei, Taiwan, on February 23 by Bill Chen, President of VICTOR RACKETS IND. CORP., and Dato Sri Mohd Nadzmi Mohd Salleh, President of the Badminton Asia Confederation, on behalf of their respective party, granting VICTOR the Exclusive Official Equipment and Exclusive Official Shuttlecock Sponsor for BAC.
The event sponsorship includes the Badminton Asia Championships, Badminton Asia Youth U-19 Championships, Badminton Asia Youth U-15 and Under-17 Championships, Badminton Asia Inter Team Championships, and the Badminton Asia Mixed Team Championships, all Asia’s top-level regional badminton events. VICTOR will also provide products to support the BAC Asian Development Programme. In return, the agreement offers VICTOR licensing and marketing rights around the events.
Dato Sri Mohd Nadzmi Mohd Salleh, President of the Badminton Asia Confederation (L)
& Bill Chen, President of VICTOR
“It is a great honor and responsibility for VICTOR to contribute to BAC’s vision to develop badminton all over Asia,” said Bill Chen.
“Asia has always been the powerhouse of the sport. The partnership with BAC signifies VICTOR's deep commitment to support Asian badminton at all levels of the game, especially the young generation, to keep the good tradition and to elevate badminton to new heights.”
“VICTOR, as a Taiwanese brand, looks forward to providing equipment of the best quality to help players reach their full potential, and to helping shape the future success of Asia,” said Bill Chen. “We are happy that we have formed this close relationship with BAC that will further expand VICTOR’s position and presence as the leading badminton brand in the sport.”
“We’re delighted VICTOR will be our Official Partner and equipment supplier to BAC. VICTOR has an impeccable reputation internationally and we’re confident that our supporters and players will be excited about this new partnership,” said Dato Sri Mohd Nadzmi Mohd Salleh.
President of Badminton Asia Confederation, Dato Sri Mohd Nadzmi Mohd Salleh signing
Dato Sri Mohd Nadzmi Mohd Salleh said he was delighted by the prospect of working with the Taiwanese brand. “Taiwan is a small place but has some truly talented players and is one of the rapidly emerging forces in badminton, which is well-matched with our diligent pace to develop the sport in the continent.”